Strength Crowned with Honor, Quality Achieving Beauty

— Shengmeng Receives the Honor of "Innovative Brand in the Consumer Market Industry" Planning Department, Shengmeng Headquarters, Wang Yue

Xi'an Shengmeng Beauty and Skincare Products Co., Ltd., with its outstanding performance and remarkable achievements in the field of skincare products, was honored with the title of "Innovative Brand in the Consumer Market Industry." This recognition not only affirms Shengmeng's long-standing commitment to innovation but also highlights the industry's continuous recognition of Shengmeng's dedication to in-depth innovation and insistence on full-stack independent research and development.

The China Consumer Economy High-Level Forum is a significant summit in the field of China's consumer market and has successfully held seventeen sessions, making it the most authoritative event in the field of consumer economics. This forum brought together elites from various sectors, including government, enterprises, and academia, to discuss and share the latest trends and development opportunities in consumer economics. Together, they aimed to establish outstanding brand images in the Chinese consumer market and inject new vitality into the consumer market.

As a brand dedicated to shaping beauty and health for modern urban women, Shengmeng has been deeply involved in the beauty industry for 27 years. Leveraging resource advantages and strong research and production capabilities, Shengmeng has over a hundred professional beauty institutions nationwide and tens of thousands of experienced premium members. With a vast database, Shengmeng provides members with exclusive skincare solutions tailored to their skin conditions, meeting the skincare management needs of different age groups and skin types.

Based on this foundation, Shengmeng has persistently provided efficient and beautiful services for customers, covering skincare, body shaping, and health management. Upholding a spirit of innovation, Shengmeng established a dedicated team for beauty project research and development testing. It explores and learns new concepts and technologies in scientific beauty and skincare globally, continuously experiments with new beauty technologies, optimizes products, introduces innovations, and ensures that the developed products have high technological content and quality assurance in the cosmetics field.

Over the past 27 years, Shengmeng's skincare product series has repeatedly won numerous awards both domestically and internationally, earning the love and trust of countless consumers. To enable more Chinese women to experience beauty, health, confidence, and happiness, Shengmeng, relying on its subsidiary, Xi'an Ausnna Meizi Biotechnology Co., Ltd., has developed and produced nearly a thousand skincare products with a cumulative sales volume of over ten million bottles.

As of 2023, Xi'an Ausnna Meizi Biotechnology Co., Ltd. has been granted a total of 6 national patent authorizations, including 5 utility model patents and 1 invention patent. In order to provide thousands of consumers with a "simple and beautiful, balanced and beautiful" healthy skincare experience, Shengmeng adheres to the craftsmanship spirit in every step from research and development to filling and production. Upholding innovation to empower corporate development, Shengmeng helps women unleash their beautiful potential.

Shengmeng insists on using technological innovation as a continuous development strategy, continually expanding the target audience on the path of quality development. It gradually opens up a new model of cross-border skincare services for skincare products, striving to bring Chinese creations to the world stage. Currently, the foreign trade business has expanded to multiple countries, including Europe and the United States, making Shengmeng a pioneer in cross-border services for domestic skincare products. Meanwhile, Shengmeng will explore more consumer demands, accumulating energy for international and diversified development.

On October 20, 2023, a special edition of "Consumer Daily" published a feature article titled "Shengmeng Focuses on the Beauty Industry, Providing High-Quality Beauty Services." It tells the solid journey of Shengmeng's quality development in the skincare product series. In the future, Shengmeng will continue to explore, discover, practice, and create, bringing a beautiful experience with personalized aesthetics and cutting-edge medicine to more women — an experience that combines a sense of security, comfort, and technological interaction. Shengmeng will respond to the beautiful original aspirations of thousands of women, helping each woman harvest beauty, health, confidence, and happiness.